“Bottom Up” Pricing

All media placements and distribution packages are priced with a “bottom up” pricing model.

Most media placements – outside of iconic marquee locations such as Times Square – are priced at a bottom up rate of $1.00 USD per ad play which, based on format, range from 5 seconds to 15 seconds per ad play. Media placements include Out of Home, ConnectedTV, Streaming Audio and Targeted Digital/Mobile.

Distribution – email, social media, mobile messaging – is priced on a per thousand rate of $1.00 to $2.50 USD based on targeting parameters.

List builds are priced on a per thousand rate of $10.00 to $100.00 USD based on source.